Buying behavior based up-selling management system

System for managing the recommendation emails with additional feature options for an automotive OEM

Discover our journey

A German car manufacturer wanted to increase their customer satisfaction with an improved marketing strategy by offering recommendation mails with features which fit to the personal profile of the customer.


We had to ensure that the email was compatible with all devices, that the recommendations were relevant for the customer, that all legal requirements and restrictions in all markets were met.


Our solution was a standard 3-Tier architecture with Oracle, Angular and Payara integrated with a large number of customer systems.


The client successfully used our solution in most European markets and thus increased its customer satisfaction and revenue.

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Have a talk with Stephan
Stephan Schiffner
Chief Technology Officer

Stephan helps clients to develop innovative solutions with Analytics and AI, create data strategies and automate processes and applications in industry and healthcare and also drives these technologies in science and teaching.

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